I can't do it. I read half of it and I just can't bring myself to finish it. Drive started off strong with descriptions of what gets people motivated to work in a meaningful way. I took notes, got some good ideas and was impressed that Pink, who is a Business Book Author was seemingly digging up some novel ideas.Then came the case studies. 3M, Google, Atlassian, FedEx, Herman Miller and Toyota are all there. These companies are, if you've read any business books you'll know this, among THE quintessential business book examples. There are how many companies in the world? Millions? Apparently though, of all the millions of other companies, These Companies and maybe 10 or 20 others are the only ones that are innovative enough to be profiled in books. It's either that or the authors of business books are too lazy to find any other examples and instead will mindlessly and incessantly reuse them as fodder for whatever shred of an idea they might be trying to expand into a book.Avoid it, read Thinking Fast and Slow instead. Drive is yet another business book that will go down in the regurgitated, superficial ash-heaps of history.